eTail East 2014 (past event)
August 11 - 15, 2014
Contact Us: 1.888.482.6012
Anu Saha
Group Product Manager
Bazaarvoice
Main Conference Day 1
Monday, December 8th, 2014
17:40 Panel Discussion: Acquiring Customers Through Mobile Devices
Given the investment dollars needed to sustain mcommerce, its important to receive an ROI. Our panelists review the role of mobile within their organizations, how they are capturing mobile traffic, and whether their programs are headed in the future.
- How are you using mobile marketing?
- For apps? Sites? Both?
- For Brand promotions, app downloads, for specific campaigns?
- Where is it working?
- How is it working?
- What have been your results?