eTail East 2014 (past event)

August 11 - 15, 2014

Contact Us: 1.888.482.6012

Jessica Coogan, Online Marketing Director at The Container Store
The Container Store Logo

Jessica Coogan


Online Marketing Director
The Container Store

Check out the incredible speaker line-up to see who will be joining Jessica.

Download The Latest Agenda

Main Conference Day 1

Monday, December 8th, 2014


12:15 Keynote Panel Discussion: Organizing And Executing Omni-Channel Strategies

Are you organizing your organization effectively, setting up and aligning internal goals, and developing competencies to solve the “multi-channel problem”? Our group of panelists discuss how they are executing omni-channel experiences that resonate with their customer base. Turn your multi-channel challenges into multi-channel solutions by the end of this keynote session.

Bringing continuity to the omni-channel experience
Solving tracking and reporting challenges to credit the sale appropriately
Developing the appropriate KPIs
Understanding truly what “customer-driven” means to your company, your goals, your technology stack, organizational charts, project methodology
Creating operational efficiencies within multi-channel
Permeating customer-driven strategies throughout your entire multi-channel organization

16:55 Continuation Of: Special Networking Roundtables In The Social Lounge. Topic: Customer Retention Strategies

Enjoy a cocktail while chatting about site conversion best practices. This session is designed as an open forum roundtable. Bring your top three challenges with customer retention and leave with viable solutions.

17:25 Continuation Of: Special Networking Roundtables In The Social Lounge. Topic: Customer Retention Strategies

Enjoy a cocktail while chatting about site conversion best practices. This session is designed as an open forum roundtable. Bring your top three challenges with customer retention and leave with viable solutions