eTail East 2014 (past event)

August 11 - 15, 2014

Contact Us: 1.888.482.6012

Jonathan Stephen, Director of Digital Commerce & Airline Innovation at Silver Airways
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Jonathan Stephen


Director of Digital Commerce & Airline Innovation
Silver Airways

Check out the incredible speaker line-up to see who will be joining Jonathan.

Download The Latest Agenda

Main Conference Day 1

Monday, December 8th, 2014


17:40 Panel Discussion: Acquiring Customers Through Mobile Devices

Given the investment dollars needed to sustain mcommerce, its important to receive an ROI. Our panelists review the role of mobile within their organizations, how they are capturing mobile traffic, and whether their programs are headed in the future.

  • How are you using mobile marketing?
  • For apps? Sites? Both?
  • For Brand promotions, app downloads, for specific campaigns?
  • Where is it working?
  • How is it working?
  • What have been your results?