eTail East 2014 (past event)
August 11 - 15, 2014
Contact Us: 1.888.482.6012
Kevin Cohn
Senior Director of Product Marketing
Smartling
Check out the incredible speaker line-up to see who will be joining Kevin.
Download The Latest AgendaThe Mobile & Tablet Summit
Sunday, February 8th, 2015
09:50 Global First: The Next Frontier for Mobile Businesses
One million people go online for the first time every day, the majority of whom use a mobile device and do not speak English. No matter what kind of mobile app you're developing, localizing it is critical to growing downloads and revenue.
Localizing your mobile apps can feel like a daunting task, but today’s technology makes it faster and easier to expand into new markets and connect with customers in every language.
Kevin Cohn (Senior Director of Product Marketing, Smartling) will discuss these trends and offer recommendations to mobile businesses looking to reach the global market in an efficient and scalable way. You’ll also hear about how mobile-first companies like Foursquare, Hotel Tonight, and RunKeeper are using Smartling’s translation software platform to become “global first” companies.