Rob Deichert

Managing Director, North America
Criteo

Rob has over thirteen years in the digital advertising space at companies across the ecosystem. He has held senior operating roles at Advertising.com, AOL (Platform-A), Weather Channel, LivePerson, was most recently Global GM of Tribal Fusion as well as SVP of Business Operations. His data driven roots were planted at Mars & Co, a boutique strategy consulting firm. Rob holds a bachelor's degree from the John Hopkins University and an MBA from University of Maryland - Robert H. Smith School of Business.

Check out the incredible speaker line-up to see who will be joining Rob.

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Main Conference Day 1

Monday, December 8th, 2014

15:10 Maximizing Every Opportunity to Drive Conversions

As the consumer’s path to purchase becomes increasingly complex and fragmented, the ability to efficiently scale conversions can become a key competitive advantage for ecommerce marketers of all sizes. But capitalizing on this opportunity requires the ability to reach customers at the right time, with precisely the right message, on any device. In this session we’ll present insights, tips and case studies to help you extend your performance marketing strategy across devices and through the funnel in order to boost sales and improve ROI.