eTail East 2014 (past event)
August 11 - 15, 2014
Contact Us: 1.888.482.6012
Shawna Hausman
Vice President of Ecommerce and Digital Marketing
Giggle
Check out the incredible speaker line-up to see who will be joining Shawna.
Download The Latest AgendaMain Conference Day 1
Monday, December 8th, 2014
17:25 The Impatience Epidemic: What It Is and How To Cope
Mobile, Social and Search growth have shifted the way that consumers discover content and products online across all of your channels. Consumers have become impatient, expecting relevance and brevity in 140 characters or less and this applies not just to content, but also to product discovery. In this session, learn more about on-the-go consumers, the future of online commerce and how to create compelling experiences and measure whether or not they are working.
Raj De Datta, CEO of BloomReach and Shawna Husman, VP of eCommerce and Marketing at Giggle, will discuss the strategies that retailers need to adopt in order to compete in this new restless world. Learn what it takes to be relevant, what that means, and the tools that you need to determine if your content is meeting the needs of today's consumer.