eTail East 2014 (past event)
August 11 - 15, 2014
Contact Us: 1.888.482.6012
Tim Callan
CMO
SLI Systems
Main Conference Day 2
Thursday, January 8th, 2015
12:50 Keynote: Easy Upgrades To Optimize Holiday Profits
Have you started planning how to make the most of this holiday shopping season? Those who use search are your most important customers, and capturing their interest can help you drive better sales immediately. Victor Castro, Director of E-Commerce / E-Business at Zachys Wine and Liquor, did just that by adding optimized search and navigation tools to his site right before the 2013 holiday season and saw dramatic increases in conversion rates and sales. Learn from him about the tools and tricks you can implement quickly to optimize your site for the highest profitability through the holidays.