T.J Gentle

President & CEO
Smartfurniture.com

T. J. Gentle is the President & CEO of SmartFurniture.com, a venture backed Internet retailer and pioneer of Design on Demand®. SmartFurniture.com's Design on Demand Platform empowers customers to design and customize furniture. Since becoming the CEO, SmartFurniture.com has developed SmartProfile aPrescriptive Personalization application that uses proprietary technology to match furniture products to each customer’s unique profile and characteristics; launched SmartSpace, an innovative web application that empowers customers to see how customized furniture will look like in the context of their homes before ordering; and the Company has won numerous awards and industry recognition while experience a five fold increase in sales.

Check out the incredible speaker line-up to see who will be joining T.J.

Download The Latest Agenda

Main Conference Day 2

Thursday, January 8th, 2015

17:00 Big Data Can Equal Big Headache

Big Data can equal Big Headache, it’s a buzzword that can make even the savviest heads spin. But when viewed through your specialty, that of an online retailer--your perspective and expertise can provide a unique understanding and manipulation that WILL equal unprecedented returns. Providing from-the-trenches experience, T.J. Gentle of Smart Furniture has integrated true retailer knowhow with various customer data points which has led to both double digit customer conversion and massive average order value increases. During this engaging and in-depth session, Smart Furniture President and CEO T.J. Gentle will share his game changing techniques for utilizing the plethora of customer data available, engaging and CONVERTING digital customers in the next phase of retail.

•Gain a deeper understanding on how Big Data can be better understood in order to positively affect consumer engagements and conversions

•Learn key insights to segmenting customer data for valuable interactions and touch points

•Take away a tactical action plan for intercepting and managing customer data and putting it to work for greater ROI